Featured more prominently on the TellApart Engineering blog this morning, we’re happy to announce that Amazon has released a case study on TellApart’s unique technical architecture, built on top of Amazon Web Services (AWS). AWS is a key partner of ours, enabling us to build an efficient, elastically scalable and fast technical infastructure.
In the end, it’s this technical proficiency that allows us to offer an unmatched business model with display ad retargeting. Retailers need not share any of the media risk inherent in buying millions of impressions (at 10,000 bid requests per second, no less!) Now, instead of worrying that these impressions won’t turn into sales, retailers can guarantee a transparent ROI from retargeting by working with TellApart.
To read the case study in greater detail, click here.