14 Years Later… Reinventing Display Ads (again): Announcing our Series B » TellApart

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14 Years Later… Reinventing Display Ads (again): Announcing our Series B

June 13, 2011

It’s a big news day for us at TellApart:  this morning, we announced a $13 million round of financing led by Bain Capital Ventures with participation from Greylock Partners. The last time Bain and Greylock teamed up on an early stage investment? It was for a little company called DoubleClick, almost fourteen years ago to the day.

In addition to the funding, we’re also excited that Ajay Agarwal, managing director at Bain Capital Ventures, will join our Board of Directors. Ajay’s expertise and deep relationships in e-commerce will be a huge asset to our company.

Our latest round of funding will allow us to continue helping the world’s largest, most renowned retailers harness the power of their customer data to drive their online marketing efforts. Diapers.com, Hayneedle, drugstore.com, eBags, and dozens of others have all selected TellApart to manage their display ad retargeting.

Whether you are learning about us for the first time or have been following us since our launch, please reach out to see how we can help your company “tell apart” your best customers and prospects – and transform your online marketing capabilities in the process.

This financing also means we’re going to ramp our hiring even faster. If you are excited by e-commerce data and marketing, take a look at our Jobs page to learn more about our open positions – we’re hiring for almost every function!

Our full press release can be found here.

 

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